Moz Pro vs Alexa

Comprehensive side-by-side comparison of Moz Pro vs Alexa including features, integrations, customer segments, supported platforms, pros & cons, and company details. Find the best competitive intelligence software solution for your business needs.

Product Comparison

Moz Pro logo

Moz Pro

4.7/5

Unlock Your Website's SEO Potential.

Alexa logo

Alexa

4.2/5

Unlock SEO Success: Keyword Research, Competitive Insights & Website Ranking.

Moz Pro

Description

Moz Pro is a comprehensive SEO software suite designed to help businesses of all sizes improve their search engine rankings and drive organic traffic. It provides a robust set of tools for site audits, keyword research, rank tracking, and back...

Alexa

Description

Alexa Marketing Stack is a powerful SEO platform designed to help businesses of all sizes improve their online visibility and drive organic traffic. Offering a comprehensive suite of tools, Alexa enables users to conduct in-depth keyword resea...

Moz Pro
Alexa
Moz Pro

Videos (1)

1
Alexa

No videos available

Moz Pro

Use Cases

Alexa

Use Cases

Moz Pro

Made For

Alexa

Made For

Moz Pro

Key Features

  • Keyword Rank Tracking
  • Competitive Analysis
  • Audit Management
  • Keyword Research Tools
  • SEO Management
  • Dashboard
Alexa

Key Features

  • Keyword Rank Tracking
  • Competitive Analysis
  • Campaign Management
  • Keyword Research Tools
  • SEO Management
  • Keyword Tracking
Moz Pro

Industries

  • E-commerce
  • Digital Marketing Agencies
  • Publishing
  • Healthcare
  • Finance
Alexa

Industries

  • E-commerce
  • Digital Marketing
  • Software & Technology
  • Healthcare
  • Finance
Moz Pro

Customer Segments

  • Freelancers
  • Small Businesses
  • Mid-size Businesses
  • Large Enterprises
Alexa

Customer Segments

  • Freelancers
  • Small Businesses
  • Mid-size Businesses
  • Large Enterprises
Moz Pro

Supported Platforms

  • Web
Alexa

Supported Platforms

  • Web
Moz Pro
Alexa
Moz Pro

Pros

  • Comprehensive SEO toolkit covering all essential aspects of SEO.
  • Accurate and reliable data for keyword research and rank tracking.
  • User-friendly interface and intuitive reporting features.
  • Strong backlink analysis capabilities with detailed link metrics.
  • Regularly updated data and algorithm improvements.

Cons

  • Can be relatively expensive compared to some other SEO tools.
  • The sheer amount of data can be overwhelming for beginners.
Alexa

Pros

  • Comprehensive suite of SEO tools in one platform
  • Detailed competitor analysis features for strategic insights
  • Actionable site audit reports with clear recommendations

Cons

  • Data accuracy can sometimes be a concern with third-party SEO tools
  • The interface could be more intuitive for new users
Moz Pro
Company Name
Moz
Year Founded
2004
HQ Location
Seattle, WA, USA
LinkedIn
201-500 employees
@Moz
180K followers
Alexa
Company Name
Semrush
Year Founded
2008
HQ Location
Boston, MA, USA
LinkedIn
1000-5000 employees
@semrush
200K-500K followers