Actionable Customer Insights Through Smart Surveys.
Description
Appinio is a cloud-based market research platform empowering businesses to gather real-time consumer feedback through targeted online surveys. Designed for market researchers, product managers, UX professionals, and business owners, Appinio si...
Use Cases
Key Features
Reporting/Analytics
Survey Sample Management
Statistical Analysis
Benchmarking
Survey Builder
Panel Management
Made For
Industries
Consumer Goods
Retail
Technology
Healthcare
Financial Services
Customer Segments
Small Businesses
Mid-size Businesses
Supported Platforms
Web
Mobile
Pros
Access to representative consumer groups for reliable data.
User-friendly interface for easy survey creation and analysis.
Customizable reporting features for actionable insights.
Cons
Potential cost may be a barrier for very small businesses or individual users.
Limited advanced statistical analysis capabilities compared to dedicated statistical software.