effie
4.7
Description
Effie is a cloud-based sales and trade marketing execution platform designed for CPG, Pharma, and retail organizations. It empowers suppliers, distributors, merchandising agencies, and retail chains to plan, execute, and analyze in-store activ...
Use Cases
Key Features
- For Sales Teams/Organizations
- Budgeting/Forecasting
- Inventory Management
- Goal Setting/Tracking
- Trend/Problem Indicators
- Point of Sale (POS)
Made For
Industries
- Consumer Packaged Goods (CPG)
- Pharmaceuticals
- Retail
- Food and Beverage
- Health and Beauty
Customer Segments
- Small Businesses
- Mid-size Businesses
- Large Enterprises
Supported Platforms
- Web
- Mobile
Pros
- Improved in-store execution and compliance
- Enhanced collaboration between trading partners
- Data-driven insights for better decision-making
- Streamlined trade promotion management
- Increased sales and ROI
Cons
- Potential integration challenges with legacy systems
- Requires user training and adoption for optimal results
LinkedIn
51-200 employees
@RetailTechSol
5K followers
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Current average rating is based on research conducted at Exafol