onalytica logo

Description

Onalytica is a leading influencer relationship management (IRM) platform designed to help brands build and scale authentic connections with key influencers. Leveraging a database of over 500,000 global social media influencers, Onalytica empow...

Use Cases

Key Features

  • Data Visualization
  • Conversion Tracking
  • Campaign Management
  • Contact Database
  • Categorization/Grouping
  • Activity Dashboard

Made For

Industries

  • Marketing & Advertising
  • Public Relations
  • Technology
  • Healthcare
  • Financial Services

Customer Segments

  • Small Businesses
  • Mid-size Businesses
  • Large Enterprises

Supported Platforms

  • Web
  • Mobile

Pros

  • Contextual influencer scoring provides more accurate and relevant results
  • Unique content-based discovery feature identifies hidden influencers
  • Comprehensive IRM features facilitate long-term relationship building

Cons

  • Potential cost barrier for smaller businesses
  • Reliance on social media data may exclude influencers active on other platforms
Company Name
Onalytica
Year Founded
2007
HQ Location
London, United Kingdom
LinkedIn
51-200 employees
@onalytica
10K-50K followers

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Frequently Asked Questions