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Description

Upland RO Innovation is a powerful customer reference management (CRM) solution designed to help businesses amplify brand awareness and accelerate deal closures. This software streamlines the entire reference process, from identifying and qual...

Use Cases

Key Features

  • Reference Usage Tracking
  • Campaign Management
  • Engagement Tracking
  • Communication Management
  • Third-Party Integrations
  • Advocate Management

Made For

Industries

  • Software
  • Technology
  • Professional Services
  • Financial Services
  • Healthcare

Customer Segments

  • Small Businesses
  • Mid-size Businesses
  • Large Enterprises

Supported Platforms

  • Web
  • Mobile

Pros

  • Streamlines the customer reference process, saving time and resources
  • Improves deal win rates by leveraging social proof and customer testimonials
  • Enhances brand awareness and credibility through authentic customer stories
  • Provides valuable insights into the effectiveness of customer advocacy programs

Cons

  • Potential integration challenges with less common CRM systems
  • Reliance on customer willingness to participate as references
Company Name
Upland Software
Year Founded
1998
HQ Location
Austin, TX, USA
LinkedIn
1001-5000 employees
@uplandsoftware
10K-50K followers

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Frequently Asked Questions