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Description

Vividly is a leading cloud-based Trade Promotion Management (TPM) solution designed for consumer packaged goods (CPG) brands. It empowers businesses to streamline trade promotion planning, execution, and analysis, resulting in significant cost...

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Use Cases

Key Features

  • Competitive Analysis
  • Revenue Management
  • Budgeting/Forecasting
  • Reporting/Analytics
  • Real-Time Data
  • Price Optimization

Made For

Industries

  • Consumer Packaged Goods (CPG)
  • Food and Beverage
  • Household Products
  • Personal Care
  • Pharmaceuticals

Customer Segments

  • Small Businesses
  • Mid-size Businesses
  • Large Enterprises

Supported Platforms

  • Web
  • Mobile

Pros

  • Significant reduction in deduction processing costs
  • Improved accuracy in trade promotion planning
  • Enhanced contract compliance and reduced trade spend leakage
  • Data-driven insights for optimizing trade promotion ROI

Cons

  • Potential implementation complexity depending on existing systems
  • Reliance on accurate data input for optimal results
Company Name
Vividly
Year Founded
2010
HQ Location
Chicago, IL
LinkedIn
51-200 employees
@VividlyTPM
1K-5K followers

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