Voluum
4.6
Description
Voluum is a robust, cloud-based ad tracking and optimization platform designed for performance marketers, affiliate networks, and media buyers. It provides comprehensive campaign management tools, real-time data analytics, and advanced feature...
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Use Cases
Key Features
- Conversion Tracking
- ROI Tracking
- Affiliate Management
- Fraud Detection
- Banner Management
- Social Promotion
Made For
Industries
- Digital Marketing
- Affiliate Marketing
- E-commerce
- Advertising
- Lead Generation
Customer Segments
- Small Businesses
- Mid-size Businesses
- Large Enterprises
Supported Platforms
- Web
Pros
- Comprehensive Campaign Tracking: Tracks performance across multiple sources.
- Advanced Optimization Tools: Automated bidding and A/B testing features.
- Robust Fraud Detection: Protects against bot traffic and invalid clicks.
Cons
- High Cost: Can be expensive for smaller businesses or individual marketers.
- Complexity: The platform has a steep learning curve due to its advanced features.
LinkedIn
51-200 employees
@voluumcom
10K-50K followers
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Current average rating is based on research conducted at Exafol