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Description

Branch is a leading mobile attribution and deep linking platform that empowers marketers and developers to understand and optimize the entire mobile user journey. By providing accurate attribution data across all channels – from organic to pai...

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Use Cases

Key Features

  • Conversion Tracking
  • Campaign Analytics
  • Data Import/Export
  • Data Visualization
  • Reporting/Analytics
  • API

Made For

Industries

  • E-commerce
  • Gaming
  • Finance
  • Travel
  • Media & Entertainment

Customer Segments

  • Small Businesses
  • Mid-size Businesses
  • Large Enterprises

Supported Platforms

  • Web
  • Mobile

Pros

  • Comprehensive attribution across all channels
  • Robust deep linking capabilities for improved user experience
  • Powerful referral tracking and management features
  • Strong integrations with popular marketing platforms
  • Advanced fraud detection to ensure data accuracy

Cons

  • Can be complex to set up and configure initially
  • Pricing may be a barrier for very small businesses or startups
Company Name
Branch
Year Founded
2014
HQ Location
San Francisco, CA
LinkedIn
501-1000 employees
@BranchMetrics
20K-50K followers

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