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Description

Improvado is a powerful marketing analytics platform designed to help businesses of all sizes consolidate, analyze, and activate their marketing data. By seamlessly integrating data from diverse sources – including advertising platforms, CRM s...

Use Cases

Key Features

  • Search/Filter
  • Data Connectors
  • Data Visualization
  • Reporting/Analytics
  • KPI Monitoring
  • Functions/Calculations

Made For

Industries

  • E-commerce
  • Retail
  • Financial Services
  • Healthcare
  • Technology

Customer Segments

  • Small Businesses
  • Mid-size Businesses
  • Large Enterprises

Supported Platforms

  • Web

Pros

  • Unified Data View: Consolidates data from multiple sources into a single platform.
  • AI-Powered Insights: Leverages AI to automate data analysis and identify key trends.
  • Improved ROI Measurement: Provides accurate attribution modeling to demonstrate marketing ROI.

Cons

  • Potential Complexity: Setting up and configuring integrations can be complex for users without technical expertise.
  • Cost: May be expensive for smaller businesses with limited budgets.
Company Name
Improvado
Year Founded
2015
HQ Location
New York, USA
LinkedIn
51-200 employees
@ImprovadoHQ
2000+ followers

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Frequently Asked Questions