Marketing Automation Software

What is Marketing Automation Software, and How Does It Benefit My Business?

Marketing automation software empowers businesses to streamline and automate a wide array of digital marketing activities. From executing targeted email marketing campaigns and scheduling social media posts to advanced lead generation, customer segmentation, and performance an...

Curated List of Software

At a glance

Easiest to Use
Value for Money
Trending

Showing 699 products

Salesforce Marketing Cloud logo
Salesforce Marketing Cloud is a leading customer relationship management (CRM) and digital marketing platform designed to help businesses of all sizes build stronger customer relationships and drive revenue growth. It provides a unified view o...
Marketo Engage logo
Adobe Marketo Engage is a leading marketing automation platform designed for B2B marketers. It empowers teams to orchestrate sophisticated, multi-channel campaigns, personalize customer experiences with AI, and drive revenue growth. By seamles...
Salesforce Marketing Cloud Account Engagement logo
Salesforce Account Engagement (formerly Pardot) is a robust B2B marketing automation platform designed to align marketing and sales efforts, driving revenue and maximizing ROI. It empowers marketers to generate and nurture high-quality leads, ...
Klaviyo logo
Klaviyo is a powerful marketing automation and customer data platform designed to help businesses build stronger customer relationships and drive revenue. It specializes in leveraging first-party data – transactional and behavioral – to create...
Act-On logo
Act-On is a robust growth marketing automation platform designed to empower marketers to build, execute, and optimize multi-channel campaigns. From website personalization and lead scoring to email marketing and social media integration, Act-O...
GetResponse logo
GetResponse is a comprehensive marketing platform designed to help businesses of all sizes connect with customers and drive growth. Offering a suite of tools beyond email marketing, including marketing automation, website builder, landing page...
Omnisend logo
Omnisend is a comprehensive email and SMS marketing platform designed specifically for ecommerce businesses. It empowers online merchants to build stronger customer relationships, increase sales, and streamline their marketing efforts. Offerin...
Mailjet logo
Mailjet is a comprehensive email and SMS marketing platform designed for businesses of all sizes. It empowers users to create, send, and track marketing and transactional emails and SMS messages with ease. Featuring an intuitive drag-and-drop ...
SendPulse logo
SendPulse is a comprehensive marketing automation platform empowering businesses to connect with their audience across multiple channels – email, web push, SMS, chatbots, and CRM. Designed for streamlined sales and marketing, SendPulse offers ...
Campaign Monitor by Marigold logo
Campaign Monitor by Marigold is a leading email marketing and cross-channel marketing automation platform designed for businesses of all sizes. It empowers marketers to create beautiful, branded email campaigns with an intuitive drag-and-drop ...
AWeber logo
AWeber is a leading email marketing platform designed to help businesses of all sizes connect with their audience and drive growth. Offering a powerfully simple interface, AWeber enables users to create engaging email campaigns, automate marke...
Bitrix24 logo
Bitrix24 is a comprehensive, all-in-one workspace designed to streamline business operations. It combines a robust CRM system for managing sales, leads, and customer interactions with powerful project management tools, team collaboration featu...
ClickFunnels logo
ClickFunnels is a comprehensive cloud-based marketing automation platform designed for entrepreneurs and small to medium-sized businesses. It simplifies the process of building sales funnels, landing pages, and websites without requiring codin...
Instapage logo
Instapage is a leading landing page platform designed to empower marketers to create, personalize, and optimize post-click experiences at scale. Eliminating the need for developer assistance, Instapage provides a user-friendly interface for bu...
Unbounce logo
Unbounce is a leading landing page and conversion optimization platform designed to help marketers and businesses of all sizes increase their campaign performance. Featuring an intuitive drag-and-drop builder, AI-powered tools like Smart Copy,...
SugarCRM logo
SugarCRM is a leading cloud-based Customer Relationship Management (CRM) platform designed to unify your sales, marketing, and customer service efforts. It provides a comprehensive suite of tools to enhance productivity, drive revenue growth, ...
ZoomInfo Sales logo
ZoomInfo Sales is a leading B2B sales intelligence platform designed to empower sales and marketing teams with accurate contact data, buyer intent insights, and workflow automation. By leveraging a comprehensive database and advanced analytics...
EngageBay CRM logo
EngageBay is a comprehensive, cloud-based CRM and marketing automation platform designed to help businesses of all sizes acquire, engage, and convert leads. Combining essential tools like email marketing, marketing automation, a robust CRM, so...
SALESmanago Marketing Automation logo
Salesmanago is a comprehensive AI Commerce Growth Platform designed to help eCommerce businesses maximize sales and build lasting customer relationships. Leveraging a robust Customer Data Platform (CDP), Salesmanago unifies real-time data from...
Thryv logo
Thryv is a comprehensive, all-in-one business management platform designed to empower small businesses. It consolidates essential tools – including CRM, contact management, marketing automation (SMS & email), online listings, reputation monito...
Act! logo

Act!

3.9
Act! Advantage is a comprehensive CRM solution designed for small and midsize businesses. It goes beyond traditional CRM to offer a complete front-office platform, uniting sales, marketing, and customer management. Features include interactive...
Campaigner logo
Campaigner is a robust email and SMS marketing platform designed to help businesses of all sizes create, send, and analyze effective campaigns. Offering a comprehensive suite of features including advanced automation, A/B testing, detailed seg...
ZeroBounce logo
ZeroBounce is a leading email validation and deliverability platform designed to help businesses maintain clean email lists, reduce bounce rates, and improve overall email marketing performance. By accurately identifying invalid, risky, and di...
Meritto logo
Meritto is a comprehensive student recruitment and enrollment operating system designed for educational organizations. Offering a suite of integrated tools – including Enrollment Cloud, Education CRM, an Application Platform, Education Payment...
Scalenut logo
Scalenut is a comprehensive AI-powered SEO and content marketing platform designed to streamline and automate your entire content lifecycle. From keyword research and topic clustering to AI-driven content creation and optimization, Scalenut he...

Buyer's Guide

Discover how marketing automation software can transform your digital marketing efforts. This powerful technology streamlines repetitive tasks, personalizes customer interactions, and provides real-time insights, helping businesses efficiently generate leads, nurture prospects, and drive conversions. Explore our comprehensive guide to understand its benefits, costs, key uses, integrations, and how our data-driven insights can help you make an informed decision.

Related Categories

Explore other software categories related to marketing automation software.