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Description

Iterable is a powerful growth marketing and user engagement platform designed for B2C brands. It enables marketers to create and execute sophisticated, real-time, multi-channel campaigns across email, push notifications, SMS, and in-app messag...

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Use Cases

Key Features

  • Event Triggered Actions
  • Email Marketing
  • List Management
  • A/B Testing
  • Communication Management
  • Marketing Automation

Made For

Industries

  • E-commerce
  • Retail
  • Travel & Hospitality
  • Financial Services
  • Media & Entertainment

Customer Segments

  • Small Businesses
  • Mid-size Businesses
  • Large Enterprises

Supported Platforms

  • Web
  • Mobile

Pros

  • Powerful workflow automation capabilities for complex campaigns
  • Highly flexible segmentation engine for personalized messaging
  • Multi-channel support for reaching customers across their preferred channels
  • Robust A/B testing features for continuous optimization
  • Scalability to handle large user bases

Cons

  • Can be complex to set up and manage for beginners
  • Pricing may be prohibitive for very small businesses
Company Name
Iterable
Year Founded
2014
HQ Location
San Francisco, CA
LinkedIn
501-1000 employees
@iterable
20K followers

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