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Description

Meltwater is a leading media monitoring and intelligence platform designed for public relations, communications, and marketing professionals. It provides comprehensive coverage of online news, social media, broadcast, and other media sources, ...

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Use Cases

Key Features

  • Engagement Tracking
  • Data Import/Export
  • Reporting/Analytics
  • Post Scheduling
  • Competitor Monitoring
  • Social Listening

Made For

Industries

  • Public Relations
  • Marketing & Advertising
  • Healthcare
  • Financial Services
  • Technology

Customer Segments

  • Small Businesses
  • Mid-size Businesses
  • Large Enterprises

Supported Platforms

  • Web
  • Mobile

Pros

  • Comprehensive media coverage across various sources
  • Powerful AI-driven analytics and insights
  • Customizable reporting and KPI tracking
  • Global monitoring capabilities with multilingual support
  • Integration with popular marketing and CRM tools

Cons

  • Can be expensive for small businesses with limited budgets
  • The sheer volume of data can be overwhelming without proper filtering and analysis
Company Name
Meltwater
Year Founded
2001
HQ Location
San Francisco, CA
LinkedIn
1001-5000 employees
@Meltwater
50K-100K followers

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