Quantcast
4.2
Description
Quantcast is a leading SaaS platform providing comprehensive audience measurement and real-time advertising solutions. It empowers businesses to understand their target audiences across web and mobile platforms with detailed demographic and ge...
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Use Cases
Key Features
- Content Management
- Consent Management
- API
- Campaign Management
- Alerts/Notifications
- Activity Dashboard
Made For
Industries
- Advertising & Marketing
- Publishing
- E-commerce
- Media & Entertainment
- Financial Services
Customer Segments
- Small Businesses
- Mid-size Businesses
- Large Enterprises
Supported Platforms
- Web
- Mobile
Pros
- Comprehensive audience insights for both free and paid users
- Predictive intelligence for optimizing advertising campaigns
- Competitive analysis tools to benchmark performance
- Detailed device and version reporting for app optimization
Cons
- The paid 'Advertise' solution may be expensive for smaller businesses
- Potential complexity in interpreting the vast amount of data provided
LinkedIn
501-1000 employees
@Quantcast
25K followers
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Current average rating is based on research conducted at Exafol