Top 20 Popular Marketing Attribution Software

Adobe Marketo Engage is a leading marketing automation platform designed for B2B marketers. It empowers teams to orchestrate sophisticated, multi-channel campaigns, personalize customer experiences with AI, and drive revenue growth. By seamles... Read more

Adobe Analytics is a powerful digital analytics platform designed to help businesses understand and optimize their online performance. It collects, analyzes, and visualizes customer behavior across all digital touchpoints – websites, mobile ap... Read more

AppsFlyer is a leading mobile attribution and marketing analytics platform designed to empower app marketers with comprehensive campaign management and conversion tracking. It provides deep insights into the customer journey, offering robust a... Read more

Adjust is a leading mobile measurement and fraud prevention platform designed to empower app marketers with the data and insights they need to drive growth. Offering comprehensive analytics, attribution, and marketing automation tools, Adjust ... Read more

Kochava is a leading mobile attribution and marketing analytics platform empowering app marketers with real-time data and unified audience insights. It provides comprehensive tools for tracking app performance, understanding user behavior, pre... Read more

Singular is a next-generation marketing analytics and attribution platform designed to empower marketers with a complete understanding of their marketing ROI. By providing advanced attribution modeling, full-funnel marketing data, and robust f... Read more

Terminus is a leading Account-Based Marketing (ABM) platform designed to help B2B marketers drive revenue and improve ROI. It enables teams to identify, engage, and convert key accounts throughout the entire customer lifecycle – from initial a... Read more

RollWorks is a leading account-based marketing (ABM) platform designed to help B2B companies identify, engage, and convert their ideal customers. Leveraging a vast dataset of 4.2 billion digital profiles, AI-powered insights, and a native dema... Read more

Looker, a Google Cloud product, is a modern business intelligence and data analytics platform designed to empower organizations to explore, analyze, and share data-driven insights. It utilizes a unique modeling language called LookML to create... Read more

Improvado is a powerful marketing analytics platform designed to help businesses of all sizes consolidate, analyze, and activate their marketing data. By seamlessly integrating data from diverse sources – including advertising platforms, CRM s... Read more

CallTrackingMetrics is a robust cloud-based call tracking and contact center solution designed to empower businesses and marketing agencies with comprehensive customer journey insights. The platform seamlessly integrates call tracking, marketi... Read more

Dreamdata is a powerful B2B revenue attribution platform designed to help small to midsize businesses understand the true impact of their marketing and sales efforts. By integrating data from across your tech stack – including CRM, marketing a... Read more

Factors.ai is a B2B account intelligence and analytics platform designed to help sales and marketing teams identify and prioritize high-intent accounts. By aggregating intent signals from your website, CRM, LinkedIn, and G2, Factors.ai provide... Read more

ActiveDEMAND is a robust marketing automation platform specifically designed for marketing agencies and businesses seeking a comprehensive solution to manage and scale their digital marketing efforts. It consolidates essential tools – includin... Read more

LeadsRx is a powerful marketing attribution platform designed to help businesses of all sizes accurately measure the impact of their marketing efforts. By tracking customer journeys across a wide range of channels – including digital, radio, T... Read more

Zoho Marketing Automation is a comprehensive platform designed to empower businesses of all sizes to streamline and automate their marketing efforts. From email marketing and website engagement to social media and multi-channel campaigns, this... Read more

Marketo Measure is a powerful B2B marketing attribution platform designed to help marketers understand the true impact of their campaigns. By tracking every touchpoint across the customer journey – from initial awareness to closed-won revenue ... Read more

Voluum is a robust, cloud-based ad tracking and optimization platform designed for performance marketers, affiliate networks, and media buyers. It provides comprehensive campaign management tools, real-time data analytics, and advanced feature... Read more

NinjaCat is a powerful, all-in-one reporting platform designed specifically for digital marketing agencies. It streamlines PPC and SEO reporting, provides robust call tracking and monitoring capabilities, and integrates seamlessly with popular... Read more

TapClicks is a comprehensive marketing operations platform designed to empower agencies and marketers with end-to-end business intelligence. It consolidates data from over 250 marketing and advertising sources, providing a unified view of perf... Read more