Marketing Personalization Software
What is Personalization & Behavioral Targeting Software and why is it important?
Personalization and Behavioral Targeting software is a sophisticated technology that enables businesses to deliver customized experiences to individual customers or specific audience segments. By analyzing user behavior, preferences, demographics, and past interactions, these platforms dynamically adjust website content, product re...
Curated List of Software
At a glance
Showing 232 products
Unify Customer Data & Power Personalized Experiences.
Salesforce Marketing Cloud is a leading customer relationship management (CRM) and digital marketing platform designed to help businesses of all sizes build stronger customer relationships and drive revenue growth. It provides a unified view o...
AI-Powered Marketing Automation for Revenue Growth
Adobe Marketo Engage is a leading marketing automation platform designed for B2B marketers. It empowers teams to orchestrate sophisticated, multi-channel campaigns, personalize customer experiences with AI, and drive revenue growth. By seamles...
Unified CRM for Sales, Marketing, and Service.
SAP Customer Experience is a comprehensive suite of cloud-based Customer Relationship Management (CRM) software designed to help businesses of all sizes manage and optimize customer interactions across the entire customer lifecycle. It integr...
Omnisend
4.6
Ecommerce Marketing Automation for Growth
Omnisend is a comprehensive email and SMS marketing platform designed specifically for ecommerce businesses. It empowers online merchants to build stronger customer relationships, increase sales, and streamline their marketing efforts. Offerin...
Algolia
4.5
Powerful Search & Discovery for Modern Applications
Algolia is a leading search-as-a-service (SaaS) platform that provides developers with a flexible and powerful API to build fast, relevant, and customizable search and discovery experiences. It enables businesses to deliver exceptional search...
Segment
4.6
The Customer Data Platform for Unified Insights.
Segment is a leading Customer Data Platform (CDP) that empowers businesses to collect, unify, and activate customer data across all channels. By integrating with hundreds of marketing, sales, and analytics tools, Segment provides a single sour...
AdRoll
4.0
Powerful Retargeting for Increased Conversions
AdRoll is a leading retargeting platform designed to help businesses of all sizes reconnect with website visitors and drive conversions. By leveraging a vast network of ad exchanges – including Google, Facebook, and Twitter – AdRoll enables ma...
Amplitude
4.6
Product Analytics for Growth
Amplitude is a powerful product analytics platform designed to help businesses understand user behavior and drive growth. It goes beyond traditional web analytics by providing a behavioral layer of data, allowing teams to analyze how users int...
Bloomreach
4.7
AI-Powered Commerce Personalization for Growth
Bloomreach is a leading commerce experience cloud that empowers businesses to deliver highly personalized digital experiences across all touchpoints. Leveraging a unified customer and product data engine powered by its AI, Loomi, Bloomreach en...
Terminus
4.6
Account-Based Marketing for Revenue Growth
Terminus is a leading Account-Based Marketing (ABM) platform designed to help B2B marketers drive revenue and improve ROI. It enables teams to identify, engage, and convert key accounts throughout the entire customer lifecycle – from initial a...
CleverTap
4.5
The Mobile Retention Platform for Growth
CleverTap is a comprehensive user retention platform designed to help mobile app businesses increase engagement, retention, and lifetime value. Leveraging real-time data and machine learning, CleverTap enables brands to deliver personalized om...
Campaign Monitor: Streamline Your Marketing with Powerful Cross-Channel Automation
Campaign Monitor by Marigold is a leading email marketing and cross-channel marketing automation platform designed for businesses of all sizes. It empowers marketers to create beautiful, branded email campaigns with an intuitive drag-and-drop ...
Emma: Smart Email Marketing for Growing Businesses.
Emma by Marigold is a robust email marketing platform designed to empower businesses of all sizes to create, send, and analyze effective email campaigns. It offers advanced segmentation, automation, and personalization features, enabling marke...
VWO Testing
4.3
Optimize Your Digital Experiences with Data-Driven A/B Testing
VWO Testing is a comprehensive A/B testing and conversion optimization platform designed for enterprises. It empowers marketing teams, product managers, and developers to improve website and app performance through rigorous experimentation. Wi...
Monetate
4.0
Maximize eCommerce Revenue with Real-Time Personalization
Monetate is a leading real-time omnichannel personalization platform designed specifically for eCommerce businesses. It empowers retailers and brands to deliver individualized customer experiences across all touchpoints, driving increased conv...
WebEngage
4.7
Customer Data & Marketing Automation for Growth
WebEngage is a comprehensive Customer Data Platform (CDP) and marketing automation solution designed to help businesses, particularly SMBs, enhance user engagement and drive revenue. It consolidates customer data from various sources, enabling...
Orchestrate Personalized Experiences Across Every Channel.
Netcore Customer Engagement is a comprehensive, AI-powered omnichannel platform designed to help marketers, growth teams, and product managers acquire, engage, and retain customers. It unifies customer data from all touchpoints – email, SMS, p...
Ortto
4.7
Orchestrate Customer Journeys, Drive Revenue Growth.
Ortto is a comprehensive customer data platform (CDP) and marketing automation solution designed to empower businesses to acquire, engage, and retain customers. By unifying customer data, enabling advanced segmentation, and facilitating person...
Hippo Video
4.8
Personalized Video Solutions for Enhanced Engagement
Hippo Video is a comprehensive cloud-based video platform designed to empower businesses with personalized video experiences. It enables users to easily record, edit, and share engaging video content, including webcam recordings, screen captur...
Uberflip
4.2
Content Experience Platform for Demand Generation
Uberflip is a leading content experience platform designed to help marketers transform their content into engaging, personalized experiences that drive results. It aggregates all your content – blog posts, ebooks, videos, webinars, and more – ...
Instapage
4.4
Build High-Converting Landing Pages, Effortlessly.
Instapage is a leading landing page platform designed to empower marketers to create, personalize, and optimize post-click experiences at scale. Eliminating the need for developer assistance, Instapage provides a user-friendly interface for bu...
ConvertFlow
4.3
Turn Website Visitors into Qualified Leads with Personalized Experiences.
ConvertFlow is a powerful marketing automation platform designed to help businesses and agencies maximize lead generation and conversion rates. It provides a centralized hub for creating and launching highly personalized website experiences, i...
Luigi's Box
4.7
Intelligent Search & Discovery for E-commerce Growth
Luigi's Box is a comprehensive search and product discovery platform designed to boost revenue for online stores. It goes beyond basic search functionality, offering intelligent autocomplete, personalized product recommendations, optimized pro...
NiceJob
4.8
Boost Your Business with Online Reputation Management
NiceJob is a comprehensive reputation marketing platform designed to help businesses of all sizes build and maintain a strong online presence. It streamlines the process of collecting customer reviews, managing social media marketing, and impr...
Survicate
4.6
Understand Your Customers, Drive Growth.
Survicate is a powerful customer feedback platform designed to help businesses collect, analyze, and act on insights from their customers. It offers a comprehensive suite of tools for gathering feedback across multiple channels – including web...
Buyer's Guide
Unlock the power of personalized customer experiences with the right Personalization and Behavioral Targeting software. This essential guide will walk you through how these dynamic tools leverage customer data to deliver tailored content, offers, and interactions across various touchpoints. Discover core functionalities, understand typical pricing models, explore crucial integrations, and learn how to select the best solution to boost engagement, drive conversions, and foster lasting customer loyalty.
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