Customer Journey Mapping Software

What are Customer Journey Mapping (CJM) Tools and Why Are They Important?

Customer Journey Mapping (CJM) tools are digital platforms designed to help businesses visualize and analyze the entire experience a customer has with their brand, from initial awareness to post-purchase engagement and advocacy. These tools allow you to map out every touchpoint, interaction, and emotional response a custome...

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Showing 123 products

Hotjar logo
Hotjar is a powerful digital experience insights platform designed to help businesses understand user behavior and optimize their online presence. By combining heatmaps, session recordings, surveys, and feedback tools, Hotjar provides a holist...
Contentsquare logo
Contentsquare is a leading digital experience analytics platform that helps businesses understand how users interact with their websites, mobile apps, and other digital touchpoints. By tracking billions of user behaviors, Contentsquare provide...
Fullstory logo
Fullstory is a powerful behavioral analytics platform designed to help businesses understand exactly how users interact with their websites and applications. By capturing and analyzing every click, tap, and scroll, Fullstory transforms raw use...
Marketo Engage logo
Adobe Marketo Engage is a leading marketing automation platform designed for B2B marketers. It empowers teams to orchestrate sophisticated, multi-channel campaigns, personalize customer experiences with AI, and drive revenue growth. By seamles...
Segment logo
Segment is a leading Customer Data Platform (CDP) that empowers businesses to collect, unify, and activate customer data across all channels. By integrating with hundreds of marketing, sales, and analytics tools, Segment provides a single sour...
Microsoft Clarity logo
Microsoft Clarity is a powerful, free website analytics tool designed to help businesses understand user behavior and improve website performance. It provides session recordings, heatmaps, and insights into user journeys, allowing you to ident...
UXPressia logo
UXPressia is a collaborative SaaS platform designed to help businesses understand and improve their customer experience. It provides intuitive tools for creating customer journey maps, detailed user personas, and strategic impact maps. Users ...
Heap logo

Heap

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Heap is a powerful digital analytics platform designed to help businesses understand user behavior and optimize digital experiences. Unlike traditional analytics tools that require extensive event tracking setup, Heap automatically captures us...
Similarweb logo
Similarweb Pro is a powerful competitive intelligence platform that provides in-depth website and mobile app traffic data. Analyze competitor strategies, identify emerging trends, and gain actionable insights to improve your own digital perfor...
Whatfix logo
Whatfix is a leading Digital Adoption Platform (DAP) that empowers organizations to maximize the value of their software investments. Leveraging the power of GenAI, Whatfix provides in-app guidance, hands-on training through simulated environm...
Glassbox logo
Glassbox is a leading cloud-based digital experience analytics platform that empowers businesses to deeply understand customer behavior on their websites and applications. By combining session replay, heatmaps, funnel analysis, and robust erro...
GetFeedback logo
GetFeedback is a powerful enterprise feedback management (EFM) solution designed to help businesses collect, analyze, and act on customer feedback. The platform enables the creation of branded, engaging surveys that drive higher response rates...
SurveySparrow logo
SurveySparrow is a powerful customer experience (CX) platform designed to help businesses collect, analyze, and act on customer feedback. It simplifies the entire survey process, from creating engaging surveys to distributing them across multi...
Smartlook logo
Smartlook is a powerful qualitative analytics platform designed to help businesses understand *why* users behave the way they do on their websites and mobile apps. Going beyond traditional quantitative data, Smartlook provides session recordin...
LogRocket logo
LogRocket is a powerful digital experience monitoring platform that combines session replay, detailed product analytics, and robust error tracking. It empowers software development and product teams to understand user behavior, identify and re...
WebEngage logo
WebEngage is a comprehensive Customer Data Platform (CDP) and marketing automation solution designed to help businesses, particularly SMBs, enhance user engagement and drive revenue. It consolidates customer data from various sources, enabling...
AiTrillion logo
AiTrillion is a comprehensive, AI-driven marketing automation platform designed specifically for eCommerce businesses. It streamlines marketing efforts from initial lead capture and nurturing through to post-purchase engagement and customer re...
XM for Customer Experience logo
Qualtrics CustomerXM is a powerful customer experience management (CXM) platform that empowers businesses to capture, analyze, and act on customer feedback across all touchpoints. From surveys and web analytics to social media monitoring and c...
Planhat logo
Planhat is a leading customer success platform designed to help businesses acquire, retain, and grow their customer base. It acts as a central hub for sales, service, and customer success teams, unifying data from across your tech stack to pro...
Smaply logo
Smaply is a collaborative customer journey mapping and management platform designed to help organizations of all sizes create and scale customer-centric experiences. Moving beyond traditional whiteboard methods, Smaply offers real-time collabo...
Matomo logo
Matomo is a powerful, open-source web analytics platform that gives you complete control over your data. Unlike many analytics solutions, Matomo prioritizes data privacy and ownership, ensuring GDPR compliance and eliminating data sampling for...
Piwik PRO logo
Piwik PRO is a comprehensive analytics suite designed for organizations prioritizing user privacy and data security. Offering solutions for web, app, product, and intranet tracking, Piwik PRO empowers businesses to gain valuable insights into ...
LeadsRx logo
LeadsRx is a powerful marketing attribution platform designed to help businesses of all sizes accurately measure the impact of their marketing efforts. By tracking customer journeys across a wide range of channels – including digital, radio, T...
LeadSquared logo
LeadSquared is a robust CRM and marketing automation platform designed to empower businesses of all sizes to capture, nurture, and convert leads more effectively. This cloud-based solution streamlines sales processes, enhances marketing campai...
Lucky Orange logo
Lucky Orange is a powerful conversion optimization platform designed to help businesses understand and improve their website's performance. By providing detailed insights into user behavior through dynamic heatmaps, session recordings, and com...

Buyer's Guide

Unlock a deeper understanding of your customers' experiences with the right Customer Journey Mapping (CJM) tools. This essential guide will walk you through how these powerful platforms help you visualize, analyze, and optimize every touchpoint a customer has with your brand. From initial awareness to post-purchase loyalty, discover the core functionalities, understand typical pricing, explore crucial integrations, and learn how to select the best CJM software to enhance customer satisfaction and drive business growth.

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